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Holiday 2022 Marketing: Spotlight on Community

By Becky McCray

Logo with "Shop Indie Local"

We’re all using the same marketing theme this year: Shop Indie Local. When we work together to spread the word, we’ll multiply how many customers we reach. Learn more from AMIBA, the Shop Indie Local lead sponsor. Today, the focus is on your community. Our ultimate goal is to build a stronger community for all your […]

November 10, 2022 Filed Under: community, entrepreneurship, marketing, rural, shop local Tagged With: shop indie local, shop local, shop small

Holiday 2022 marketing: Spotlight a local business

By Becky McCray

Logo with "Shop Indie Local"

We’re all using the same marketing theme this year: Shop Indie Local. When we work together to spread the word, we’ll multiply how many customers we reach. Learn more from AMIBA, the Shop Indie Local lead sponsor. Spotlight a local business Today, we’re going to shine a spotlight on another local business near you. You […]

November 9, 2022 Filed Under: community, entrepreneurship, marketing, rural, shop local Tagged With: shop indie local, shop local, shop small

Picking your Holiday 2022 marketing theme

By Becky McCray

We’re all going to use the same marketing theme this year. You, me, and every business in your town. We’re all going to use Shop Indie Local. Here are 5 reasons why. There’s a tendency among small businesses in small towns to use the same marketing theme from year to year, the same ads with […]

November 8, 2022 Filed Under: community, entrepreneurship, marketing, rural, shop local Tagged With: shop indie local, shop local, shop small

Boost your maker economy with a “Made in” day

By Becky McCray

Newspaper story headline says, "Made in Dorrigo Markets a bustling success"

Dorrigo in New South Wales, Australia, population 1100, created an entire event to support local makers. David from the Red Dirt Distillery told us about Made in Dorrigo Day, where everything offered for sale had to be made, grown or produced in their local 2453 postcode area. Back in 2014 when they started, David said, […]

September 17, 2021 Filed Under: Best of, community, economic development, entrepreneurship, global, rural, shop local Tagged With: arts, Australia, craft, Dorrigo, makers, manufacturing, New South Wales, Red Dirt Distillery

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