https://smallbizsurvival.com/2011/11/what-search-terms-lead-people-to-your.html The small town and rural business resource Wed, 27 Aug 2014 12:45:31 +0000 hourly 1 https://smallbizsurvival.com/2011/11/what-search-terms-lead-people-to-your.html#comment-192336 Fri, 18 Jul 2014 15:18:56 +0000 http://smallbizsurvival.com/?p=271#comment-192336 […] What search terms lead people to your site – Do you know how your customers find your site on Google? What keyword drives the most visitors? If you are interested in finding this out, check out this quick read from Small Biz Survival. […]

]]> https://smallbizsurvival.com/2011/11/what-search-terms-lead-people-to-your.html#comment-19607 Fri, 13 Sep 2013 01:12:23 +0000 http://smallbizsurvival.com/?p=271#comment-19607 Search terms can provide owners some useful insights about customers. Using this data to deliver targeted content, such as on landing pages, can improve conversion rates and make paid search and other digital marketing efforts more efficient. It’s a great way to differentiate from competitors who are still directing customers to the home page.

]]> https://smallbizsurvival.com/2011/11/what-search-terms-lead-people-to-your.html#comment-5080 Tue, 15 Nov 2011 23:29:13 +0000 http://smallbizsurvival.com/?p=271#comment-5080 I get the Google Analytics keyword report sent to me every Monday so I know what people are searching for to get to my site.

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